Mobile podiatry: why home services are the model of the future

A steadily growing customer base that would be virtually impossible to reach with a traditional, brick-and-mortar podiatry practice. Add to this a revolutionary concept for mobile work with manageable risk: getting started in mobile podiatry is easier to manage than setting up a practice and is especially future-proof.

Rapidly growing demand for mobile podiatry and foot health

Anyone currently considering setting up as a self-employed mobile podiatry or foot health professional is likely to have well-established prospects for success and a bright future, if only for statistical reasons. A graph showing population trends at service.destatis.de/bevoelkerungspyramide.

Germany’s population is ageing rapidly. Around 29 per cent of the total population is yet to reach the age of 60. By 2030, this proportion will rise to 33 per cent, and statisticians expect more than 35 per cent of the population to be over 60 by 2040. The trend is even more dramatic among the over-75s: whilst they currently account for around 11 per cent of the total population, this figure will rise to 16 per cent by 2040.

Older, less mobile and open to local services

Older people in particular are increasingly suffering from foot problems and are looking more and more for qualified help. The majority of them are financially secure and have high expectations regarding availability and service provision. Above all, the willingness to make home or care home visits will play a prominent role in the future. Convenience and time-saving are already an important factor today – and not just for the older population. Another reason why mobile podiatry will become the rule in most cases rather than the exception in future: walking difficulties that prevent people from visiting a podiatry practice will become increasingly common, even among younger age groups. For many, even the short journey to the practice is reason enough to prefer not to receive any podiatry services at all. A sad consequence of our modern ‘sedentary society’. It is not without reason that sitting is said to be the new smoking. A trend that will also fuel the demand for podiatry and foot health!

The solution: the mobile podiatry practice with the RUCK® MOBIL SYSTEM

‘If the patient cannot come to the practitioner, then the practitioner must go to the patient’. This principle can be the starting point for your professional success as a self-employed foot care professional or podiatrist. Nowadays, you can book many functions to come to your home, whether it’s a hairdresser, care services or nail design. So why not professional podiatry too? Seize this opportunity if you’d like to change career direction within the podiatry sector. You’ll find everything you need for your mobile podiatry practice in the innovative RUCK® MOBIL SYSTEM. It provides both beginners and professionals with a bespoke solution for mobile equipment. From Podiatry Drills to folding stools, footrests and instruments, right through to consumables. The RUCK Academy provides the necessary know-how in face-to-face courses. And what about the organisational side? Even older people are increasingly booking appointments online. RUCK supports you here too with ideas and tips in the ‘Starting a Business’ course.

Stay on the safe side financially

Compared to a fully equipped practice, the investment required for mobile podiatry is much easier to manage – especially if you make use of RUCK’s fair financing models. Many newcomers to the podiatry profession deliberately proceed with the mobile option to build up a client base with manageable risk. Building on this solid foundation, they can then open a practice at a later date.
Take advantage of the affordable conditions now – precisely so that, in these times of COVID-19, many are hesitant to incorporate their future plans into reality! With the necessary knowledge, the RUCK® MOBIL SYSTEM, the customer base in your local area and a little courage, you can make a successful start. RUCK provides professional and personal advice and support.

We are happy to assist you:
Email kundenberatung@hellmut-ruck.de
Tel +49 (0)7082.944 22 33