Structure of the cash book
A cash book should widely document the following information:
- Business operation date
- Consecutive number (reference number)
- Accounting text
- Amount and currency
- Tax rate and sales tax/input tax amount
- Current cash balance
Pricing and customer retention
Finding the right price
There is no standard price for podiatry and mobile podiatry – neither nationwide nor within the industry. Customers primarily compare regional prices, which vary greatly.
What can determine success is not the most affordable price, but rather high quality at a fair price.
Once set, a price is difficult to increase later on. Therefore, the calculation should be done correctly. The economic basis is provided by your own cost price, supplemented by an appropriate profit margin. Selling quality with expertise and emotion is the best way to ensure long-term customer satisfaction.
Compare your calculated price with competitors in the region and consider what added value could justify your slightly higher price. Customers pay especially close attention to the price-performance ratio when it comes to services, although there is a recognisable trend towards higher quality. Avoid starting discounts on services, as these are difficult to get rid of later. It is better to look for a small gift or a one-time extra benefit that does not create a long-term expectation.
Foundations for your business start-up
An overview of the cash book
A cash book records all of a company's cash transactions, from small expenses such as postage stamps to medical treatment fees. It is especially important to also accurately document private withdrawals. There are two types of cash bookkeeping: the proper cash book and a simple documentation of cash transactions. A business cash office is a requirement for a properly managed cash book. This must be physically present, for example in the shape of a cash box – private funds must not be mixed in with it.
Who has to keep a cash book?
Taxpayers who determine their profit thanks to accounting are obliged to have a proper cash book. This obligation is not made for many foot care professionals who create a net income method of accounting. Nevertheless, a chronological collection of receipts is required. However, with frequent cash transactions, a proper cash book is recommended to create trust in the event of a tax audit.